Comment Selling for Piggly Wiggly Stores
Your Pig already has a loyal local following on Facebook. Comment selling turns those followers into reservations: post a meat bundle or weekly special, customers comment to claim it, and they pick up and pay in your store.
Every Pig Is Independently Owned — That Is the Advantage
There are more than 500 Piggly Wiggly stores across 18 states, and every single one is independently owned and operated under license from Piggly Wiggly, LLC. There is no corporate-run location — which means the local marketing is yours to decide. You do not need a chain-wide rollout or a head-office project to change how your store sells on Facebook.
Piggly Wiggly stores tend to be the hometown grocer: strong meat departments, loyal shoppers, and a Facebook page people actually follow for deals. That is precisely the audience comment selling monetizes — no app, no online checkout, just a comment on the post your followers were going to read anyway.
Why Comment Selling Fits Piggly Wiggly Stores
Meat bundles were made for this
Butcher-counter bundles and freezer packs are the classic Piggly Wiggly draw — and the single best-performing comment-selling format in grocery. Post the bundle, cap the quantity, and watch the comments fill the pickup list.
A hometown audience that already follows you
Most Pigs serve smaller cities and towns where the store is a community fixture. Your followers are your shoppers — comment selling gives them a way to act on a post instead of just liking it.
You own the decision
As an independent owner you run your own Facebook page and your own promotions. Commentsell connects to the page you already have and does not touch your POS, your wholesaler ordering, or any corporate system.
Every reservation is a store visit
Customers pay at the register when they pick up — and shop the aisles while they are there. Comment selling is foot-traffic marketing, not e-commerce.
How It Works in Your Store
Post a deal on your Facebook page
Pick the product, set the price, and cap the quantity if you want. Publish to the Facebook page your store already runs — no new website, app, or storefront.
Customers comment to reserve
The AI reads every comment in real time, confirms each reservation within seconds, enforces your stock limits, and sends pickup details by Messenger.
Customers pick up and pay in store
You get the complete reservation list by email and in your dashboard, so you know exactly how much to prepare. Customers pay at the register — and shop the aisles while they’re there.
Proven in US Grocery
Commentsell powers comment selling for Save A Lot, ICA, Coop, and 300+ grocery stores in the US and the Nordics — 11.5 million products sold and $220 million in revenue generated through comment-to-reserve.
In Idaho, Swensen's Magic Markets sold 501 boxes — over 12 tons — of Idaho baker potatoes from a single Facebook post with 700 reservation comments. The Shelby Report covered the program and named Commentsell as the platform behind it.
Flat Pricing, No Percentage of Sales
Plans start at $39/month and the most popular Pro plan is $99/month — flat monthly pricing with no cut of your revenue, and a one-month free trial with no credit card. See full pricing.
Frequently Asked Questions
Can a Piggly Wiggly store use Commentsell?
Yes. Piggly Wiggly stores are independently owned and operated, and Commentsell connects to the Facebook page your store already runs. There is no integration with corporate or wholesaler systems — it works purely on your own social media, so the decision sits with you as the owner.
Do I need approval from Piggly Wiggly, LLC or C&S Wholesale Grocers?
Commentsell only operates on your store’s own Facebook page and does not connect to any Piggly Wiggly or C&S system. Local social media marketing is typically the store owner’s call, but franchise agreements differ — if you are unsure what yours says about local promotions, check it or ask your franchise contact.
What should a Piggly Wiggly store post?
The formats that consistently work: meat bundles and freezer packs with a quantity cap, produce by the case, weekly-ad hero items, and seasonal specials like holiday hams or grill boxes. Customers comment with how many they want, the system confirms each reservation instantly, and you get the full pickup list.
What does it cost?
Commentsell uses flat monthly pricing from $39 per month, with the most popular Pro plan at $99 per month — no percentage of your sales. Every plan starts with a one-month free trial with no credit card required.
Do my customers need an app?
No. Customers just comment on your Facebook post like they would talk to a friend. The system replies within seconds to confirm the reservation and sends pickup details by Messenger. Nothing to download, no account to create.
Run a different banner?
See It Running on a Piggly Wiggly Store's Page
Book a demo and we'll walk through exactly how a comment-to-reserve deal would run for your store — from the post to the pickup list.
Piggly Wiggly® is a registered trademark of Piggly Wiggly, LLC. Commentsell is an independent software provider and is not affiliated with, endorsed by, or sponsored by Piggly Wiggly, LLC or C&S Wholesale Grocers. This page describes how independently owned Piggly Wiggly stores can use Commentsell on their own Facebook pages.