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From Shelf to Success: How ICA Nära Lorensborg Drove $17,346 in Sales with One Commentsell Campaign

Discover how ICA Nära Lorensborg used Commentsell to generate over $17,000 in sales and hundreds of bookings with a single Facebook campaign for lamb shanks. A case study for store owners.

Commentsell·July 12, 2026·3 min
From Shelf to Success: How ICA Nära Lorensborg Drove $17,346 in Sales with One Commentsell Campaign

# From Shelf to Success: How ICA Nära Lorensborg Drove $17,346 in Sales with One Commentsell Campaign

Every local store owner knows the challenge: how do you capture attention in a crowded market and turn it into tangible sales? For ICA Nära Lorensborg, a beloved grocery store, the answer came through a strategic partnership with Commentsell, transforming a single product campaign into a remarkable success story. This isn't just about selling a product; it's about connecting with the community and seeing real results.

The Challenge: Engaging Customers and Boosting Sales

Like many grocery stores, ICA Nära Lorensborg is always looking for innovative ways to engage their local customer base beyond traditional flyers and in-store promotions. They sought a method that was both digital and personal, allowing them to offer exclusive deals that resonated directly with their community, driving both excitement and significant sales.

The Commentsell Solution: A Simple, Powerful Campaign

ICA Nära Lorensborg decided to run a Commentsell campaign featuring "lammlägg 105" (lamb shanks). The beauty of Commentsell lies in its simplicity: store owners post a deal on Facebook, customers comment to book it, and the store fulfills. This streamlined process removes friction for both the business and the customer, making it incredibly easy to participate. By leveraging their existing social media presence, ICA Nära Lorensborg could reach their loyal followers directly with an enticing offer.

Remarkable Results: A Testament to Community Power

The campaign for "lammlägg 105" quickly became a standout success. The response from their community was overwhelming, demonstrating the power of a well-targeted offer combined with an accessible booking system.

$17,346 in Sales414 Bookings$2,294 Customer Savings

In total, the campaign generated an impressive $17,346 in sales. This wasn't just a few items; it translated into 414 individual bookings, showing a strong demand for the product and the effectiveness of the Commentsell approach. Furthermore, customers collectively enjoyed $2,294 in savings, adding value and fostering goodwill within the community. These numbers aren't just statistics; they represent hundreds of happy customers walking through ICA Nära Lorensborg's doors, thanks to one focused social media campaign.

What Made It Work: Simplicity Meets Engagement

The success of ICA Nära Lorensborg's lamb shank campaign highlights several key factors. First, the product itself was appealing, offering value to customers. Second, the Commentsell platform made it incredibly easy for customers to book their deal with a simple comment, lowering the barrier to entry. Finally, by utilizing Facebook, the store tapped into an engaged audience, turning passive scrolling into active purchasing. This campaign proves that combining a great offer with an easy-to-use platform can yield extraordinary results for local retailers.

Your Store's Next Success Story Awaits

ICA Nära Lorensborg's experience is a powerful illustration of what's possible when local stores embrace modern digital tools. Imagine achieving similar results for your grocery store, specialty food shop, beauty salon, or clothing boutique. Commentsell empowers businesses like yours to transform social media engagement into significant sales and build stronger community connections. See how Commentsell can unlock your store's potential.

Ready to see how it works?

See how stores are turning Facebook comments into foot traffic and real sales.